Tuesday, 18 June 2013

Excellent Article on SEOMoz now MOZ

What I learned from this article for small business owner operators:

Real trusted directories with onsite inspectors & verification will help clients find you.

The trusted directories usually have categories and niches that help consumers find what they need.

There are usually 2 to 4 large directories for each geographic or work category that actually help clients find you - the rest  no one sees or no one uses or no one trusts. ( hint - do not waste your money)

Make sure your Google local info is correct

Make sure your professional page info in Linked in is correct.

Your webpage should be updated at least 2 times a year with either special prices or new products or services.

You should list as many client testimonials as possible with pictures and video.

Your cost for this SEO internet marketing  and update service should be less than $ 1,000 per year.

Before you hire a web SEO person or service get 3 of their references - with URL's and phone numbers.
Look at the websites - look at their traffic - ask the website owners if the service has any value.

Small business owners are bombarded with SEO and internet marketing services - there could be 95 to 100 % of these services that are incompetant or nonexistant.

link to this article:

http://searchengineland.com/confessions-of-a-100month-seo-client-162264

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