Sunday, 29 May 2011

Why Keywords are Important for SEO

So you are doing SEO and this is what you see:
Search sent 6,655 total visits via 4,496 keywords

How can you optimize for 4,496 different keywords?

You fire up the analytics and you see this:
Top Keywords - visits - Pages viewed - time on site
how to write a sentence  75  2.37  3:05 
how to write sentences  69  2.13 1:45
how to write a sentence in english  29  3.48  
how to write sentences in english  29  2.10
how to write english sentence  24  3.12 3:18
how to write good english sentence  19  2.21 4:15  
how to write sentence in english  16  2.88 4:38 
how to write correct english sentences  15  2.07  3:02 
how to write english  15  1.53  2:00
how to write in english  11  1.91 :34
how to write simple english sentences  11  5.91  5:37   
how to write a correct sentence in english  10  4.80 5:38
how to write english sentences  10  4.90 3:21
how to write a english sentence  8  1.88  :42
how to write good sentences in english  8  2.00  5:47
how to write passive sentences  8  1.00  00:00:00
how to write sentence  8  2.50 2:42
how to write proper english sentences  7  2.00 1:27
how to write simple sentences  7  3.57 4:14

When you research your numbers - there is a 10 times factor in sending surfers.
(top sends 75 bottom sends 7)

When determining stickyness one keyword has surfers spending no time another over 5 and a half minutes and one keyword used by surfers looks at 1 page the other almost 6 pages.

Keywords that bring surfers are valuable.

Keywords that bring surfers who read - sign up or buy are most important.

The SEO process if done properly will bring the most valuable surfers to your site.

The best SEO service providers will research and test which keywords should be used and pages optimized for these keywords.

More later

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